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As an agent, what aspects of plywood, MDF and LVL manufacturers should be investigated in detail

As an agent, what aspects of plywood, MDF and LVL manufacturers should be investigated in detail

1、 Plywood, MDF, LVL products

Plywood, MDF, LVL agents and plywood, MDF, LVL manufacturers cooperation entry point is plywood, MDF, LVL products, this choice of plywood, MDF, LVL products is actually starting from plywood, MDF, LVL products themselves, this is also a lot of plywood, MDF, LVL agents choose plywood, MDF, LVL products common criteria, and it is very practical and effective.

1. The market determines the demand, and the demand determines whether to act as an agent. Plywood, MDF and LVL agents should properly do some market research to have a general understanding of the demand of local consumers for this kind of plywood, MDF and LVL products, or the demand will be generated after market development.

2. Are the characteristics of plywood, MDF and LVL products outstanding? For example, is there a clear positioning of live broadcast equipment, plywood, MDF and LVL products? Is there a solution to users’ pain points? Has there been a distinct differentiation?

3. What are the functions of plywood, MDF and LVL products? Whether it is diverse and meets and exceeds user needs.

4. Is the quality of plywood, MDF and LVL products reliable? Quality is the foundation for the survival of plywood, MDF and LVL products. Without quality as the basis, it is difficult to win the favor of consumers. Plywood, MDF and LVL agents should test by themselves to personally verify whether the quality of plywood, MDF and LVL products is qualified.

5. The shape, color and other packaging design of plywood, MDF and LVL products is also a problem that plywood, MDF and LVL agents should pay more attention to.

2、 Brand

The louder the brand, the better. The development potential of small and medium-sized brands is immeasurable! Finding potential stocks can also make them bigger and stronger. However, manufacturers must have brand awareness and basic brand building, and be willing to invest in the process of brand development.

3、 Strength of plywood, MDF and LVL manufacturers

It includes the following aspects:

1. Current sales situation.

2. Fixed assets and net assets.

3. Production capacity and plywood, MDF, LVL product line.

4. R & D / imitation ability. Manufacturers must have the iteration ability of plywood, MDF and LVL products.

5. The scale, number, nature, industry status, etc. of the enterprise.

4、 Goodwill of plywood, MDF and LVL manufacturers

1. Industry reputation. Look at the basic evaluation of plywood, MDF and LVL manufacturers among upstream merchants and peers. Is it praise, recognition or contempt?

2. Credit to plywood, MDF, LVL agents. Is the return and replacement cashed in time? Is the policy fulfilled on time? Are you actively responsible for the quality problems of plywood, MDF and LVL products?

3. Public praise of consumers. Consumers have the most say in plywood, MDF and LVL products.

4. Integrity to society. Does the enterprise have tax evasion? Whether there are business risks and legal proceedings.

5、 Marketing ability and market support

1. Support and effect of advertising in national and regional markets.

2. Check the marketing ability.

3. Support for promotion / collaboration.

4. Ability of salesman. Are the manufacturer’s marketing personnel clear about the product characteristics and brand characteristics of plywood, MDF and LVL? Do you fully understand the local market and competitive products and have your own views? The professional quality, professionalism and professional ethics of the whole marketing team are related to the future cooperation.

6、 Control capability of terminal

1. Whether there is a stable price system. This is a win-win guarantee for manufacturers, plywood, MDF, LVL agents and dealers.

2. Does the enterprise have effective anti fleeing measures. Whether plywood, MDF and LVL manufacturers have “no cross regional sales” clauses, whether various supports are related to whether there are fleeing goods, and whether there are punishment regulations.

3. Does the manufacturer know the dealer information of plywood, MDF and LVL agents. Plywood, MDF, LVL agents should know whether manufacturers will be involved with dealers, affecting their own interests and market development.

7、 Attraction of agency policy

1. Gross profit space. Whether it is appropriate to be neither fat nor thin, so as to ensure that plywood, MDF, LVL agents and dealers will not secretly fight a price war.

2. Rebate.

3. Support / collaboration. Whether the after-sales service of plywood, MDF and LVL manufacturers can keep up in time, and whether they can provide cooperation in logistics distribution.

8、 Investigate the owners of plywood, MDF and LVL manufacturers

Every enterprise will be deeply branded with the personality of the boss.

1. Character / credit, which determines whether long-term cooperation can be achieved.

2. Ability determines the speed and scale of enterprise development.

Before acting as an agent, if you investigate the above aspects, you will probably find good plywood, MDF, LVL products, good projects, and good partners!

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